Methods and techniques of persuasion used by residential construction companies in order to stimulate potential buyers to action

Rotaru, Olesea

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dc.contributor.author	Rotaru, Olesea
dc.date.accessioned	2020-12-14T11:35:41Z
dc.date.available	2020-12-14T11:35:41Z
dc.date.issued	2020
dc.identifier.uri	http://irek.ase.md:80/xmlui/handle/1234567890/926
dc.description	ROTARU, Olesea. Methods and techniques of persuasion used by residential construction companies in order to stimulate potential buyers to action = Metode și tehnici de convingere utilizate de companiile constructoare de imobil locativ în scopul stimulării spre acțiune a potențialilor cumpărători. In: Competitivitatea şi inovarea în economia cunoaşterii [online]: culegere de articole ştiinţifice: conf. şt. intern., 25-26 sept. 2020. Chişinău: ASEM, 2020, pp. 182-188. e-ISBN 978-9975-75-985-4.	en_US
dc.description.abstract	This article aims to present the main methods and techniques of persuasion used by vendors and housing sellers to convince consumers to buy. We intend to describe the impact of every technique and method of persuasion on consumers decision and how they works, exactly how they influence the consumer decision in the moment of buying on the housing market. JEL: M 31, M 37, L 74.	en_US
dc.language.iso	other	en_US
dc.publisher	ASEM	en_US
dc.subject	real estate market	en_US
dc.subject	methods and techniques of persuasion	en_US
dc.subject	purchasing decision process	en_US
dc.subject	promotional techniques	en_US
dc.subject	persuasion	en_US
dc.subject	advertising	en_US
dc.subject	argumentation	en_US
dc.title	Methods and techniques of persuasion used by residential construction companies in order to stimulate potential buyers to action	en_US
dc.title.alternative	Metode și tehnici de convingere utilizate de companiile constructoare de imobil locativ în scopul stimulării spre acțiune a potențialilor cumpărători	en_US
dc.type	Article	en_US