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Studiul eficienţei de marketing a activităţilor de cercetare-dezvoltare şi inovare în întreprinderile industriale
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| dc.contributor.author | Erhan, Maxim
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| dc.contributor.author | Saharnean, Liliana
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| dc.date.accessioned | 2022-06-15T08:32:20Z | |
| dc.date.available | 2022-06-15T08:32:20Z | |
| dc.date.issued | 2018 | |
| dc.identifier.uri | https://irek.ase.md:443/xmlui/handle/123456789/2169 | |
| dc.description | ERHAN, Maxim, SAHARNEAN, Liliana. Studiul eficienţei de marketing a activităţilor de cercetare-dezvoltare şi inovare în întreprinderile industriale. În: Simpozion științific internațional al tinerilor cercetători: Materiale/Teze. Ediția a 16-a, 27-28 aprilie 2018. Chișinău: ASEM, 2018, pp.105-106. ISBN 978-9975-75-927-4. | en_US |
| dc.description.abstract | This paper presents an study marketing efficiency of Research and Development and innovation in industrial enterprises. There are presented the efficiency methods for research-development and innovation in marketing with the involvement of a technology transfer that can generate a new products or improve certain components of production. Innovative effective marketing bases from industrial enterprises are present. | en_US |
| dc.language.iso | other | en_US |
| dc.publisher | ASEM | en_US |
| dc.subject | efficiency of marketing | en_US |
| dc.subject | research-development and innovation | en_US |
| dc.subject | innovation of marketing | en_US |
| dc.subject | technology transfer | en_US |
| dc.title | Studiul eficienţei de marketing a activităţilor de cercetare-dezvoltare şi inovare în întreprinderile industriale | en_US |
| dc.type | Article | en_US |
