Business Ethics – An Imperative for a Modern Enterprise

Abstract

Business ethics are an imperative for any modern enterprise, being essential for developing a healthy organizational culture and for strengthening trust between employees, customers and partners. The paper analyzes how employees understand the principles of ethics and professional behavior within a company. Within the applied questionnaire, employees were explained and presented with what business ethics represents, in order to be able to correctly assess compliance with the norms and the application of ethical principles in their daily activity. The study aims to identify employees' perceptions of compliance with ethical standards, reactions to possible deviations and to propose suggestions for improving professional behavior. The results show that, although employees recognize the importance of ethics, there are deficiencies in the consistent application of internal norms and procedures. The paper includes measures for the active promotion of ethical principles, clarification of individual responsibilities and implementation of effective monitoring mechanisms. At the same time, recommendations will be presented that can be applied to other organizations interested in developing a solid ethical culture. Thus, it is emphasized that business ethics is not just a set of rules, but a strategic pillar that supports the sustainable performance, positive image and integrity of the modern enterprise. CZU: 174.4; JEL: M14, M19