Particularities of Quality Evaluation in the Tourism Industry

Abstract

The tourism industry is an essential component of the global economy, contributing not only to economic growth, but also to cultural interaction and regional development. A comprehensive evaluation of tourism service quality requires a deep understanding of the structural mechanisms of the tourism industry, including the multiple interrelations between public and private sectors and the degree of institutional integration at national and international levels. Service quality in tourism is directly influenced by the efficiency of public–private partnerships, the development of sectoral networks, and the professionalization of hospitality practices. The intensification of international tourism flows has been facilitated by technological advances, which reduce financial barriers and increase accessibility and comfort for travelers. Mature tourism economies have evolved into internationally integrated systems, with coordinated distribution channels in air transport, accommodation, gastronomy, entertainment, culture, information services, and travel infrastructure. Therefore, the evaluation of tourism service quality is a complex activity, which requires knowledge of national and international standards, along with the implementation of procedures that ensure safety, transparency, and excellence in service delivery for travelers. UDC: 005.585:338.48(478); JEL: L83, M31, M38, Z32, Z33