dc.contributor.author |
Rotaru, Olesea
|
|
dc.date.accessioned |
2022-01-14T08:59:14Z |
|
dc.date.available |
2022-01-14T08:59:14Z |
|
dc.date.issued |
2021-11 |
|
dc.identifier.isbn |
978-9975-155-58-8 |
|
dc.identifier.uri |
https://irek.ase.md:443/xmlui/handle/123456789/1840 |
|
dc.description |
ROTARU, Olesea. Calitatea imobilului – un element important în luarea deciziei de cumpărare = Property quality - an important element in making the purchase decision. In: Sustenabilitatea: îmbunătățirea produselor destinate consumatorilor și planetei [online]: simp. șt.-practic dedicat Zilei mondiale a calităţii, ed. a 7-a, 11 noiembrie 2021. Chişinău: ASEM, 2021, pp. 145-150. e-ISBN 978-9975-155-58-8. |
en_US |
dc.description.abstract |
This article aims to highlight the theoretical aspects regarding the quality of the product. Also, we will analyze the main aspects and particularities of the building as a product and explain the influence that the quality has on the purchasing decision. JEL: M 30, M 31, M 37, L 15, L 74. |
en_US |
dc.language.iso |
other |
en_US |
dc.publisher |
ASEM |
en_US |
dc.subject |
consumer behavior |
en_US |
dc.subject |
marketing |
en_US |
dc.subject |
product |
en_US |
dc.subject |
purchasing decision making process |
en_US |
dc.subject |
product characteristics |
en_US |
dc.subject |
quality |
en_US |
dc.subject |
stages of purchasing decision making process |
en_US |
dc.title |
Calitatea imobilului – un element important în luarea deciziei de cumpărare |
en_US |
dc.title.alternative |
Property quality - an important element in making the purchase decision |
en_US |
dc.type |
Article |
en_US |