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Efectele CSR și acumulării de active intangibile asupra avantajului competitiv al firmei

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dc.contributor.author Cosmulese, Cristina Gabriela
dc.date.accessioned 2020-02-10T14:55:52Z
dc.date.available 2020-02-10T14:55:52Z
dc.date.issued 2019-04
dc.identifier.uri http://irek.ase.md:80/xmlui/handle/1234567890/48
dc.description COSMULESE, Cristina Gabriela. Efectele CSR și acumulării de active intangibile asupra avantajului competitiv al firmei. In: Contabilitatea şi educaţia contabilă în societatea digitală = Accounting andaccounting education in the digital society: conf. șt. intern., ed. a 8-a, 4-5 apr. 2019. Chişinău: S.n., 2019, pp. 223-229. ISBN 978-9975-127-67-7. en_US
dc.description.abstract The present study aims at focusing the novelties on the synthesis of experts' opinions by presenting the conclusions regarding the perception of CSR in relation to social, macroeconomic, branch or business concepts (focusing on performance, company reputation, and capital accumulation). Therefore, this article combines Corporate Sustainability (CS) and intangible assets, deepening mechanisms that link specific CS policies and practices to stakeholders and the accumulation of intangible assets and competitive results. CZU: 657.421.3:339.137 ; JEL: M41. en_US
dc.language.iso other en_US
dc.publisher ASEM en_US
dc.subject sustainability en_US
dc.subject intangible assets en_US
dc.subject competitive advantage en_US
dc.subject firm reputation en_US
dc.title Efectele CSR și acumulării de active intangibile asupra avantajului competitiv al firmei en_US
dc.type Article en_US


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