IREK – AESM: Institutional Repository of Economic Knowledge

Browsing Facultatea Business şi Administrarea Afacerilor by Author "Saharnean, Liliana"

Browsing Facultatea Business şi Administrarea Afacerilor by Author "Saharnean, Liliana"

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  • Sturza, Doina; Saharnean, Liliana (ASEM, 2021-04)
    Personal branding has always existed, but it has been defined as a field and studied in more depth in the last half century. Personal branding is the strategy of each person, implemented to make known their name, their own ...
  • Cazacu, Mădălina; Saharnean, Liliana (ASEM, 2021-04)
    La pandémie a eu un impact significatif sur le secteur du tourisme. Les compagnies aériennes, le transport, les lignes de croisières, les hôtels, les restaurants, les attractions, tels que les parcs nationaux, les zones ...
  • Tabuncic, Simona; Saharnean, Liliana (ASEM, 2021-04)
    The current evolution of the demography, economy and ecological actions justifies the need for more and more outlined concerns about the application of green marketing within companies. As a company’s reputation is directly ...
  • Cebotari, Irina; Saharnean, Liliana (ASEM, 2021-04)
    Concern for the environment is necessary to ensure both a better life for us and a bright future for our descendants. Ecological marketing promotes environmental improvements through its many components of the marketing ...
  • Otgon, Ana-Maria; Saharnean, Liliana (ASEM, 2021-04)
    La pandémie de Covid-19 a touché tous les secteurs de la vie quotidienne, tant sur le plan économique que social. Le secteur du sport est l'un des plus touchés, l'année 2020 était destinée aux événements les plus importants, ...
  • Galeru, Cristina; Saharnean, Liliana (ASEM, 2021-04)
    Digital marketing services are becoming more and more requested and sought after both on the market of the Republic of Moldova and worldwide. Many companies are trying to attract consumers through numerous offers, commercials, ...
  • Turtureanu, Serafima; Saharnean, Liliana (ASEM, 2021-04)
    Online business has grown this year, and is enjoying great success. Platforms such as Instagram, Facebook, more recently TikTok have become the main tools in its realization. Of course, the implementation of a business ...

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