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https://irek.ase.md:443/xmlui/handle/123456789/2169| Title: | Studiul eficienţei de marketing a activităţilor de cercetare-dezvoltare şi inovare în întreprinderile industriale |
| Authors: | Erhan, Maxim Saharnean, Liliana |
| Keywords: | efficiency of marketing research-development and innovation innovation of marketing technology transfer |
| Issue Date: | 2018 |
| Publisher: | ASEM |
| Abstract: | This paper presents an study marketing efficiency of Research and Development and innovation in industrial enterprises. There are presented the efficiency methods for research-development and innovation in marketing with the involvement of a technology transfer that can generate a new products or improve certain components of production. Innovative effective marketing bases from industrial enterprises are present. |
| Description: | ERHAN, Maxim, SAHARNEAN, Liliana. Studiul eficienţei de marketing a activităţilor de cercetare-dezvoltare şi inovare în întreprinderile industriale. În: Simpozion științific internațional al tinerilor cercetători: Materiale/Teze. Ediția a 16-a, 27-28 aprilie 2018. Chișinău: ASEM, 2018, pp.105-106. ISBN 978-9975-75-927-4. |
| URI: | https://irek.ase.md:443/xmlui/handle/123456789/2169 |
| Appears in Collections: | 2.Articole |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| ERHAN MAXIM_Saharnean L Simpozion_27-28 aprilie 2018_teze.pdf | 310.63 kB | Adobe PDF |  View/Open |
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