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DC Field | Value | Language |
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dc.contributor.author | Parfentiev, Ala | - |
dc.contributor.author | Parfentiev, Boris | - |
dc.date.accessioned | 2015-07-06T09:14:11Z | - |
dc.date.available | 2015-07-06T09:14:11Z | - |
dc.date.issued | 2014 | - |
dc.identifier.isbn | 978-9975-75-649-5 | - |
dc.identifier.uri | http://irek.ase.md:80/xmlui/handle/123456789/90 | - |
dc.description | Publicat in: Analele Academiei de Studii Economice a Moldovei : Ed. a 12-a / Acad. de Studii Econ. a Moldovei ; col. red.: Grigore Belostecinic. – Chişinău : ASEM, 2014 – . ISBN 978-9975-75-649-5.– ISSN 1857-1433. Nr 1/2014. – 2014. – 390 p. : fig., tab. – Texte : lb. rom., engl. – Rez.: lb. rom., engl., fr. – Bibliogr. la sfârşitul art. şi în subsol.– ISBN 978-9975-75-681-5. [33+657]:378.633(478-25)(082)=135.1=111 | en_US |
dc.description.abstract | The peculiarities of business planning of newspaper activities are studied. Particular attention is paid to methodological approaches to develop main sections of the business plan, such as market analysis, a marketing plan and a financial plan related to the peculiarities of newspaper printing. Conclusions are made about the need and possibility of its development and usage in the practice of planning national newspapers. | en_US |
dc.publisher | Academia de Studii Economice a Moldovei | en_US |
dc.relation.ispartofseries | Analele ASEM, ediţia a XII-a;Nr.1 / 2014 | - |
dc.subject | business planning | en_US |
dc.subject | business plan | en_US |
dc.subject | types of business plan | en_US |
dc.subject | marketing plan | en_US |
dc.subject | financial plan | en_US |
dc.subject | logistics | en_US |
dc.title | Particularităţile planificării afacerilor pentru publicaţiile periodice | en_US |
dc.type | Article | en_US |
Appears in Collections: | 2.Articole |
Files in This Item:
File | Description | Size | Format | |
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Parfentiev_A-Parfentiev_B.pdf | 298.2 kB | Adobe PDF | ![]() View/Open |
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