Please use this identifier to cite or link to this item: https://irek.ase.md:443/xmlui/handle/123456789/4568
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dc.contributor.authorȚurcan, Ecaterina-
dc.date.accessioned2025-09-18T08:22:52Z-
dc.date.available2025-09-18T08:22:52Z-
dc.date.issued2025-04-
dc.identifier.urihttps://irek.ase.md:443/xmlui/handle/123456789/4568-
dc.descriptionȚURCAN, Ecaterina. Features of Promoting Tourist Services on the Market of the Republic of Moldova = Особенности продвижения туристических услуг на рынке Республики Молдова. Online. Coord. șt.: Elena RAILEAN. In: Simpozionul Ştiinţific cu participare internaţională al Tinerilor Cercetători. Ediţia a 23-a: Lucrări ştiinţifice, 11-12 aprilie 2025. Chişinău: SEP ASEM, 2025, vol. 1, pp. 176-179. ISBN 978-9975-168-36-6 (PDF). Disponibil: https://doi.org/10.53486/sstc2025.v1.40en_US
dc.description.abstractThe article analyzes the features of promoting tourism services in the market of the Republic of Moldova. The tourism sector in Moldova faces various problems, at the same time, the Republic of Moldova has significant potential for the development of cultural, wine and ecotourism, which can contribute to the economic growth of the country and enhance its international image. The article provides a comparative analysis of the marketing methods used in promoting tourism services. Recommendations for improving marketing strategies and increasing the effectiveness of advertising activities are also presented. CZU: 338.486(478); JEL: L83, M31, Z32en_US
dc.language.isootheren_US
dc.publisherASEMen_US
dc.subjecttourism promotionen_US
dc.subjectRepublic of Moldovaen_US
dc.subjectdigital marketingen_US
dc.subjectcultural tourismen_US
dc.subjectwine tourismen_US
dc.subjectmarketing strategiesen_US
dc.subjecttourist marketen_US
dc.titleFeatures of Promoting Tourist Services on the Market of the Republic of Moldovaen_US
dc.title.alternativeОсобенности продвижения туристических услуг на рынке Республики Молдоваen_US
dc.typeArticleen_US
Appears in Collections:2.Articole

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