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https://irek.ase.md:443/xmlui/handle/123456789/4555Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Codrițchi, Valeria | - |
| dc.date.accessioned | 2025-09-18T07:11:37Z | - |
| dc.date.available | 2025-09-18T07:11:37Z | - |
| dc.date.issued | 2025-04 | - |
| dc.identifier.uri | https://irek.ase.md:443/xmlui/handle/123456789/4555 | - |
| dc.description | CODRIȚCHI, Valeria. Developing the Company Î.M. "Efes Vitanta Moldova Brewery" S.A. Through Product Diversification = Dezvoltarea companiei Î.M. "Efes Vitanta Moldova Brewery" S.A. prin diversificarea produselor. Online. Coord. șt.: Ala COTELNIC. In: Simpozionul Ştiinţific cu participare internaţională al Tinerilor Cercetători. Ediţia a 23-a: Lucrări ştiinţifice, 11-12 aprilie 2025. Chişinău: SEP ASEM, 2025, vol. 1, pp. 122-125. ISBN 978-9975-168-36-6 (PDF). Disponibil: https://doi.org/10.53486/sstc2025.v1.27 | en_US |
| dc.description.abstract | In a constantly evolving world, product diversification for Efes Vitanta Moldova Brewery is a crucial strategy. This approach enables the company to remain competitive, thrive, and effectively tackle market challenges. Moreover, introducing new products helps in retaining loyal customers and attracting a broader audience. By expanding its product range, Efes Vitanta Moldova Brewery can ensure sustained growth and success in the dynamic market landscape. CZU: 338.33(478); JEL: M11; M31 | en_US |
| dc.language.iso | other | en_US |
| dc.publisher | ASEM | en_US |
| dc.subject | product diversification | en_US |
| dc.subject | marketing strategy | en_US |
| dc.subject | financial performance | en_US |
| dc.subject | consumer preferences | en_US |
| dc.subject | innovation | en_US |
| dc.title | Developing the Company Î.M. "Efes Vitanta Moldova Brewery" S.A. Through Product Diversification | en_US |
| dc.title.alternative | Dezvoltarea companiei Î.M. "Efes Vitanta Moldova Brewery" S.A. prin diversificarea produselor | en_US |
| dc.type | Article | en_US |
| Appears in Collections: | 2.Articole | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Simpozion TC 2025_Vol 1_pp 122-125.pdf | 489.55 kB | Adobe PDF | View/Open |
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