Theoretical and Practical Aspects of Promoting Economic Values at the Microeconomic Level

Abstract

The promotion of economic values at the microeconomic level plays a crucial role in shaping sustainable business strategies and enhancing market competitiveness. Key factors such as efficiency, innovation, competitiveness, and social responsibility contribute to the long-term stability and growth of businesses. Microeconomic policies influence resource allocation, production processes, and pricing mechanisms, directly impacting consumer welfare and economic development. A deeper understanding of economic values at the microeconomic level allows firms to optimize decisionmaking, improve productivity, and align business objectives with broader economic goals. By integrating sustainable practices, businesses can achieve financial success while contributing to economic resilience and social well-being. CZU: 330.138:330.101.542; JEL: D21, L10, M21