Abstract:
The orientation of the companies towards to consumer needs, market requirements and consumers requires knowledge of the aspects characteristic of the economic and demographic framework. This involves systematic follow-up, analysis of implications and their anticipation on as scientifically as possible grounds, by designing and applying appropriate investigative tools in conditions of maximum efficiency. CZU: 336.1:[339.133.2+314.9]+339.138(478); JEL: A1, D00, H00, J00, M31.
Description:
REMEȘOVSCHI, Natalia, ANDRIȚCHI, Virgilia. Implications of the demographic and economic factors on consumer behavior = Implicațiile factorilor demografici și economici în comportamentul consumatorului. În: Strategii şi politici de management în economia contemporană [Resursă electronică]: conf. şt. intern., ediţia a 7-a, 9-10 iunie 2022. Chişinău: ASEM, 2022, pp. 285-295. ISBN 978-9975-147-65-1 (PDF).