Please use this identifier to cite or link to this item: https://irek.ase.md:443/xmlui/handle/1234567890/926
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dc.contributor.authorRotaru, Olesea-
dc.date.accessioned2020-12-14T11:35:41Z-
dc.date.available2020-12-14T11:35:41Z-
dc.date.issued2020-
dc.identifier.urihttp://irek.ase.md:80/xmlui/handle/1234567890/926-
dc.descriptionROTARU, Olesea. Methods and techniques of persuasion used by residential construction companies in order to stimulate potential buyers to action = Metode și tehnici de convingere utilizate de companiile constructoare de imobil locativ în scopul stimulării spre acțiune a potențialilor cumpărători. In: Competitivitatea şi inovarea în economia cunoaşterii [online]: culegere de articole ştiinţifice: conf. şt. intern., 25-26 sept. 2020. Chişinău: ASEM, 2020, pp. 182-188. e-ISBN 978-9975-75-985-4.en_US
dc.description.abstractThis article aims to present the main methods and techniques of persuasion used by vendors and housing sellers to convince consumers to buy. We intend to describe the impact of every technique and method of persuasion on consumers decision and how they works, exactly how they influence the consumer decision in the moment of buying on the housing market. JEL: M 31, M 37, L 74.en_US
dc.language.isootheren_US
dc.publisherASEMen_US
dc.subjectreal estate marketen_US
dc.subjectmethods and techniques of persuasionen_US
dc.subjectpurchasing decision processen_US
dc.subjectpromotional techniquesen_US
dc.subjectpersuasionen_US
dc.subjectadvertisingen_US
dc.subjectargumentationen_US
dc.titleMethods and techniques of persuasion used by residential construction companies in order to stimulate potential buyers to actionen_US
dc.title.alternativeMetode și tehnici de convingere utilizate de companiile constructoare de imobil locativ în scopul stimulării spre acțiune a potențialilor cumpărătorien_US
dc.typeArticleen_US
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