Please use this identifier to cite or link to this item: https://irek.ase.md:443/xmlui/handle/1234567890/850
Title: Исследование эффективности коммуникационных инструментов Молдавской Экономической Академии
Other Titles: Study of efficiency of communication instruments of the Academy of Economic Studies of Moldova
Authors: Cercas, Maria
Keywords: marketing communications
internet marketing
university website
characteristics
quality assessment
Issue Date: Jun-2020
Publisher: ASEM
Abstract: This article reveals the features of the organization of the communication process by universities using communication tools. The goals, tasks and functions of the information resource of Academy of Economic Studies of Moldova are identified. Current trends and approaches to the organization of the website of the Academy of Economic Studies of Moldova. JEL: I23 Higher Education • Research Institutions.
Description: CERCAS, Maria. Исследование эффективности коммуникационных инструментов Молдавской Экономической Академии. În: Simpozion ştiinţific al tinerilor cercetători (19-20 iunie 2020) [online]: Lucrări ştiinţifice. Ediţia a 18-a. Chişinău: ASEM, 2020, pp. 142-145. ISBN 978-9975-75-975-5.
URI: http://irek.ase.md:80/xmlui/handle/1234567890/850
ISBN: 978-9975-75-975-5
Appears in Collections:2.Articole

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