Please use this identifier to cite or link to this item: https://irek.ase.md:443/xmlui/handle/1234567890/1325
Title: Methodological and practical aspects of developing a balanced scorecard on an innovative basis
Authors: Androsov, Elena
Keywords: balanced scorecard
methodology
innovations
marketing
strategy
innovations
Issue Date: 2021
Publisher: ASEM
Abstract: This article examines a new approach to implementation of a balanced scoreboard (BSC) in Moldova using innovations, allowing identifying a number of effectiveness parameters and their optimal values. The BSC is an important tool and a possibility for timely intervention influencing the process of achieving high results in business environments. JEL: M10.
Description: ANDROSOV, Elena. Methodological and practical aspects of developing a balanced scorecard on an innovative basis. In: Development Through Research and Innovation-2020 [online]: The 1st International Scientific Conference: Online Conference for Reserachers, PhD and Post-Doctoral Students, August 28th, 2020, Chişinău: Conference Proceedings. Chişinău, ASEM, 2021, pp. 80-84. ISBN 978-9975-155-03-8.
URI: http://irek.ase.md:80/xmlui/handle/1234567890/1325
ISSN: 978-9975-155-03-8
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