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DC Field | Value | Language |
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dc.contributor.author | Savciuc, Maria | - |
dc.date.accessioned | 2025-04-07T07:52:57Z | - |
dc.date.available | 2025-04-07T07:52:57Z | - |
dc.date.issued | 2024-04 | - |
dc.identifier.isbn | 978-9975-168-08-3 (PDF) | - |
dc.identifier.uri | https://irek.ase.md:443/xmlui/handle/123456789/3934 | - |
dc.description | SAVCIUC, Maria. Innovational Marketing: Analysis of the Innovative Ecosystem in the Republic of Moldova = Marketingul inovațional: analiza ecosistemul de inovare în Republica Moldova. Online. Coord. șt.: Liliana SAHARNEAN. In: Simpozion Ştiinţific al Tinerilor Cercetători. Ediţia a 22-a, 26-27 aprilie 2024. Culegere de lucrări știinţifice. Chişinău: SEP ASEM, 2024, vol. 1, pp. 253-255. ISBN 978-9975-168-08-3 (PDF). Disponibil: https://doi.org/10.53486/sstc2024.v1.55 | en_US |
dc.description.abstract | Inovational marketing it's a new approach of classic marketing and involves implementing of inovational tehnology in enterprise activity. The basic principes of inovational marketing are: complet research of market, demand, preferences of consumer innovators, adjustment of supply innovative product to market requirements; impact on market and demand in producer's benifit of inovational produces. CZU: 339.138:001.895(478); JEL: M31, O30, O31, O32, Q55 | en_US |
dc.language.iso | other | en_US |
dc.publisher | SEP ASEM | en_US |
dc.subject | innovational marketing | en_US |
dc.subject | strategy | en_US |
dc.subject | innovation | en_US |
dc.subject | technologies | en_US |
dc.title | Innovational Marketing: Analysis of the Innovative Ecosystem in the Republic of Moldova | en_US |
dc.title.alternative | Marketingul inovațional: analiza ecosistemul de inovare în Republica Moldova | en_US |
dc.type | Article | en_US |
Appears in Collections: | 2.Articole |
Files in This Item:
File | Description | Size | Format | |
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Pages from Vol 1 simpozion TC 26-27 aprilie 2024 ASEM_p253-255.pdf | 489.51 kB | Adobe PDF | View/Open |
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