Please use this identifier to cite or link to this item: https://irek.ase.md:443/xmlui/handle/123456789/3920
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dc.contributor.authorCovalenco, Larisa-
dc.date.accessioned2025-04-07T07:07:17Z-
dc.date.available2025-04-07T07:07:17Z-
dc.date.issued2024-04-
dc.identifier.isbn978-9975-168-08-3 (PDF)-
dc.identifier.urihttps://irek.ase.md:443/xmlui/handle/123456789/3920-
dc.descriptionCOVALENCO, Larisa. The Influence of Personality Type on the Decision-Making Process for Purchasing Jewelry = Влияние типа личности на процесс принятия решений о покупке ювелирных украшений. Online. Coord. șt.: Lidia MITNITCAIA. In: Simpozion Ştiinţific al Tinerilor Cercetători. Ediţia a 22-a, 26-27 aprilie 2024. Culegere de lucrări știinţifice. Chişinău: SEP ASEM, 2024, vol. 1, pp. 236-240. ISBN 978-9975-168-08-3 (PDF). Disponibil: https://doi.org/10.53486/sstc2024.v1.51en_US
dc.description.abstractThe article discusses the purchasing decision-making process, personality types and, based on analysis, the influence of personality types on the decision-making process for purchasing jewelry. The article also presents the stages that every person goes through when making a purchase decision, classification of personality type, data and analysis of the survey. Research and consideration of the topic of the influence of personality type on the decision-making process regarding the purchase of jewelry is relevant, since rapidly changing market trends and consumer preferences oblige companies to adapt using a customer-oriented policy and an individual approach. CZU: [657.12:366.12]:159.923; JEL: M31en_US
dc.language.isootheren_US
dc.publisherSEP ASEMen_US
dc.subjectpersonality typeen_US
dc.subjectdecision-making processen_US
dc.subjectmarketing researchen_US
dc.subjectconsumer preferencesen_US
dc.subjectjewelryen_US
dc.titleThe Influence of Personality Type on the Decision-Making Process for Purchasing Jewelryen_US
dc.title.alternativeВлияние типа личности на процесс принятия решений о покупке ювелирных украшенийen_US
dc.typeArticleen_US
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