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Please use this identifier to cite or link to this item: https://irek.ase.md:443/xmlui/handle/123456789/2157
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dc.contributor.authorЩербина, Ольга-
dc.date.accessioned2022-06-14T12:40:06Z-
dc.date.available2022-06-14T12:40:06Z-
dc.date.issued2021-03-
dc.identifier.isbn978-9975-155-20-5 (PDF)-
dc.identifier.urihttps://irek.ase.md:443/xmlui/handle/123456789/2157-
dc.descriptionЩЕРБИНА, Ольга. Information systems of business: using messengers to increase the efficiency of enterprise management = Информационные системы бизнеса: использование мессенджеров для повышения эффективности управления предприятием. In: Strategii şi politici de management în economia contemporană [Resursă electronică]: conf. şt. intern., ed. a 6-a, 26-27 mar. 2021. Scientific committee: Ala Cotelnic [et al.]; organizing committee: Ion Negru [et al.]. Chişinău: ASEM, 2021, pp. 332-336. ISBN 978-9975-155-20-5 (PDF).en_US
dc.description.abstractThe use of instant messengers as a new communication channel is a promising direction for improving the efficiency of enterprise management. This is evidenced by the experience of developed enterprises using the technological advantages of instant messengers. Support and customer service; sending messages; promotion and marketing; advertising in social networks as the main directions of using instant messengers at enterprises allow to increase the efficiency of external and internal (corporate) communication of the enterprise. Comparative analysis of the capabilities of corporate messengers allows you to make an informed choice of the desired instant messenger.en_US
dc.language.isootheren_US
dc.publisherASEMen_US
dc.subjectbusiness-communicationen_US
dc.subjectcommunicationen_US
dc.subjectcorporate messengersen_US
dc.subjectenterpriseen_US
dc.subjectmanagementen_US
dc.subjectmessengersen_US
dc.titleInformation systems of business: using messengers to increase the efficiency of enterprise managementen_US
dc.title.alternativeИнформационные системы бизнеса: использование мессенджеров для повышения эффективности управления предприятиемen_US
dc.typeArticleen_US
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