Calitatea imobilului – un element important în luarea deciziei de cumpărare

Please use this identifier to cite or link to this item: https://irek.ase.md:443/xmlui/handle/123456789/1840

Title:	Calitatea imobilului – un element important în luarea deciziei de cumpărare
Other Titles:	Property quality - an important element in making the purchase decision
Authors:	Rotaru, Olesea
Keywords:	consumer behavior marketing product purchasing decision making process product characteristics quality stages of purchasing decision making process
Issue Date:	Nov-2021
Publisher:	ASEM
Abstract:	This article aims to highlight the theoretical aspects regarding the quality of the product. Also, we will analyze the main aspects and particularities of the building as a product and explain the influence that the quality has on the purchasing decision. JEL: M 30, M 31, M 37, L 15, L 74.
Description:	ROTARU, Olesea. Calitatea imobilului – un element important în luarea deciziei de cumpărare = Property quality - an important element in making the purchase decision. In: Sustenabilitatea: îmbunătățirea produselor destinate consumatorilor și planetei [online]: simp. șt.-practic dedicat Zilei mondiale a calităţii, ed. a 7-a, 11 noiembrie 2021. Chişinău: ASEM, 2021, pp. 145-150. e-ISBN 978-9975-155-58-8.
URI:	https://irek.ase.md:443/xmlui/handle/123456789/1840
ISBN:	978-9975-155-58-8
Appears in Collections:	2.Articole

Files in This Item:

File	Description	Size	Format
Olesea ROTARU_Simpozionul dedicat Zilei mondiale a calității – 2021.pdf		430.12 kB	Adobe PDF	View/Open

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