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DC Field | Value | Language |
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dc.contributor.author | Leahu, Nicoleta | - |
dc.date.accessioned | 2021-12-07T06:42:03Z | - |
dc.date.available | 2021-12-07T06:42:03Z | - |
dc.date.issued | 2021-04 | - |
dc.identifier.isbn | 978-9975-155-42-7 | - |
dc.identifier.uri | https://irek.ase.md:443/xmlui/handle/123456789/1465 | - |
dc.description | LEAHU, Nicoleta. O etalare eficientă- în stabilirea și stimularea vânzărilor = Efficient Display - in Establishing and Stimulating Sales. În: Simpozion Ştiinţific Internaţional al Tinerilor Cercetători (16-17 aprilie 2021) [online]: Lucrări ştiinţifice. Ediţia a 19-a. Chişinău: ASEM, 2021, vol. 2, pp. 103-106. ISBN 978-9975-155-42-7. | en_US |
dc.description.abstract | Display has been and will always be a sustainable development perspective in the field of trade to which enormous attention must be drawn, because it represents the close link between the trade unit and the consumer - it is that "silent seller". For a successful display, you will take into account a lot of rules that aim to stimulate sales and increase the profit of the business unit. My main goal is to research how well a group of goods is displayed in the trade units. JEL: D3 | en_US |
dc.language.iso | other | en_US |
dc.publisher | ASEM | en_US |
dc.subject | efficient display | en_US |
dc.subject | consumer segments | en_US |
dc.subject | attraction techniques | en_US |
dc.subject | planograms | en_US |
dc.title | O etalare eficientă- în stabilirea și stimularea vânzărilor | en_US |
dc.title.alternative | Efficient Display - in Establishing and Stimulating Sales | en_US |
dc.type | Article | en_US |
Appears in Collections: | Articole |
Files in This Item:
File | Description | Size | Format | |
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LEAHU Nicoleta_Simpozion_16-17 aprilie 2021 Vol.2.pdf | 781 kB | Adobe PDF | ![]() View/Open |
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