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IREK – AESM: Institutional Repository of Economic Knowledge
Browsing by Author Varadaraj, A.
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Showing results 1 to 3 of 3
Issue Date
Title
Author(s)
2019-03
Impact of hedonic and utilitarian shopping motive on online purchase decision
Varadaraj, A.
;
Charumathi, D.
2021-12
The Impact of Human Resource Management Policies on Business and Marketing Strategy Implementation within the Marketing Organization
Varadaraj, A.
;
Prasanna Mohan Raj, M.
;
Ananth, S.
2016-12
Impact of Online Shopping on the Purchase Behavior of Consumers in Chennai City
Varadaraj, A.
;
Charumathi, D.