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Particularităţile planificării afacerilor pentru publicaţiile periodice

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dc.contributor.author Parfentiev, Ala
dc.contributor.author Parfentiev, Boris
dc.date.accessioned 2015-07-06T09:14:11Z
dc.date.available 2015-07-06T09:14:11Z
dc.date.issued 2014
dc.identifier.isbn 978-9975-75-649-5
dc.identifier.uri http://irek.ase.md:80/xmlui/handle/123456789/90
dc.description Publicat in: Analele Academiei de Studii Economice a Moldovei : Ed. a 12-a / Acad. de Studii Econ. a Moldovei ; col. red.: Grigore Belostecinic. – Chişinău : ASEM, 2014 – . ISBN 978-9975-75-649-5.– ISSN 1857-1433. Nr 1/2014. – 2014. – 390 p. : fig., tab. – Texte : lb. rom., engl. – Rez.: lb. rom., engl., fr. – Bibliogr. la sfârşitul art. şi în subsol.– ISBN 978-9975-75-681-5. [33+657]:378.633(478-25)(082)=135.1=111 en_US
dc.description.abstract The peculiarities of business planning of newspaper activities are studied. Particular attention is paid to methodological approaches to develop main sections of the business plan, such as market analysis, a marketing plan and a financial plan related to the peculiarities of newspaper printing. Conclusions are made about the need and possibility of its development and usage in the practice of planning national newspapers. en_US
dc.publisher Academia de Studii Economice a Moldovei en_US
dc.relation.ispartofseries Analele ASEM, ediţia a XII-a;Nr.1 / 2014
dc.subject business planning en_US
dc.subject business plan en_US
dc.subject types of business plan en_US
dc.subject marketing plan en_US
dc.subject financial plan en_US
dc.subject logistics en_US
dc.title Particularităţile planificării afacerilor pentru publicaţiile periodice en_US
dc.type Article en_US


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