The Power of Social Media Marketing for Businesses

Burlac, Aliona; Frumosu, Xenia

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dc.contributor.author	Burlac, Aliona
dc.contributor.author	Frumosu, Xenia
dc.date.accessioned	2024-03-07T12:08:46Z
dc.date.available	2024-03-07T12:08:46Z
dc.date.issued	2023-04
dc.identifier.isbn	978-9975-180-05-4
dc.identifier.uri	https://irek.ase.md:443/xmlui/handle/123456789/3198
dc.description	BURLAC, Aliona, FRUMOSU, Xenia. The Power of Social Media Marketing for Businesses = Marketingul în rețelele de socializare. Coord. șt.: SAHARNEAN, Liliana. In: Simpozion Ştiinţific al Tinerilor Cercetători, (7-8 aprilie 2023) [online]: Culegere de lucrări ştiinţifice. Ediţia a 21-a. Chişinău: [S. n.], 2023, vol. 1, pp. 221-205. ISBN 978-9975-180-05-4.	en_US
dc.description.abstract	Social media marketing has become integral to modern-day business strategies. With billions of active users on various social media platforms, businesses can utilize these channels to connect with their desired audience, build brand awareness and boost customer engagement. This article delves into the power of social media marketing, outlining all the tools and features businesses have at their disposal - such as paid advertising, influencer marketing, and content promotion. Finally, social media marketing's strength lies in its capacity to generate useful data and insights that businesses can use to refine their strategies. DOI: https://doi.org/10.53486/sstc.v1.51; CZU: 339.138:004.738.5:316.613; JEL: M31, L86, O33	en_US
dc.language.iso	en	en_US
dc.publisher	Print-Caro	en_US
dc.subject	social media	en_US
dc.subject	marketing	en_US
dc.subject	strategy	en_US
dc.subject	online marketing	en_US
dc.subject	business	en_US
dc.title	The Power of Social Media Marketing for Businesses	en_US
dc.title.alternative	Marketingul în rețelele de socializare	en_US
dc.type	Article	en_US