Browsing 2.Articole by Issue Date

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  • Project cost management through PMBOK 
    Șavga, Ghenadie; Șavga, Larisa (ASEM, 2020)
    The article highlights the importance of the cost management for the success of projects and organizations, respectively. Through the comparative approach it is demonstrated that cost is one of the key elements of modern ...
  • Health benefits of topinambur (Helianthus Tuberosus L.) on health 
    Gîncu, Ecaterina; Tabunșcic, Olga; Chirsanova, Aurica (ASEM, 2020)
    Due to its complex chemical composition and, in particular, high inulin content, Jerusalem artichoke can be used as a raw material in functional products for people with diabetes [6]. According to the World Health Organization, ...
  • Sustainability management of the companies from the Republic of Moldova 
    Covaş, Lilia (ASEM, 2020)
    The article contains a detailed analysis of the current situation in the Republic of Moldova regarding the implementation of the UN Sustainable Development Goals. Trends in the field of CSR actions within companies in the ...
  • Research on the quality of raw materials used to obtain butter creams in confectionery 
    Calmâș, Valentina; Fedorciucova, Svetlana (ASEM, 2020)
    Relevance of the work: In the State Policies on Healthy Eating of many countries and in the Strategies for increasing the quality of food products, great attention is paid to satisfying the physiological needs of citizens ...
  • Interferences between marketing communication and social psychology 
    Japalău, Svetlana; Savciuc, Oxana (ASEM, 2020)
    News: Today the information environment is extremely loaded with various messages that pursue multiple targets. Often, they aim not only to inform, but also to contribute to the change of human behavior in various ways. ...
  • Global warming in Romania 
    Troaca, Victor Adrian; Postolache, Alexandru Gabriel; Rotaru, Ciprian; Gombos, Carol Cristina (ASEM, 2020)
    About 70% of the surface of our country is in a process of desertification. Global warming will lead to a radical change in crops that may occur in Romania. Irrigation has been insufficient for a very long time in Romania. ...
  • New trends of consumer behavior during crisis 
    Mitniţcaia, Lidia; Armanov, Stanislav; Țurcan, Natalia (ASEM, 2020)
    In recent years, there have been significant changes in the lifestyle and consumer habits of people, which can be identified as the emergence of new trends in consumer behavior. The reasons for these changes were new ...
  • Pandemia de coronavirus – lecţii ,,deocamdată” învăţate 
    Ioan-Franc, Valeriu; Diamescu, Andrei-Marius (ASEM, 2020)
    Started as a health crisis, or maybe, more accurately said, a public health crisis, the pandemic generated by the new coronavirus proved to be not only the trigger but also the indicator of a deep societal crisis which ...
  • Extended complex of properties and indicators of the commercial assortment of the goods 
    Maleca, Tudor (ASEM, 2020)
    Economic efficiency of commercial activity of trade enterprise and the degree of the goods buyers' demand satisfaction are predetermined by diversity and the structure of trade assortment of goods, which must be optimal. ...
  • Competitiveness of the Republic of Moldova: some trends and challenges 
    Belostecinic, Grigore; Guțu, Corneliu; Bragoi, Diana (ASEM, 2020)
    The article describes the concept of competitiveness, as well as the importance and contribution, as a strategic factor, to the sustainable economic development of a country. As a national partner of the World Economic ...
  • Methods and techniques of persuasion used by residential construction companies in order to stimulate potential buyers to action 
    Rotaru, Olesea (ASEM, 2020)
    This article aims to present the main methods and techniques of persuasion used by vendors and housing sellers to convince consumers to buy. We intend to describe the impact of every technique and method of persuasion on ...
  • Managementul performanței echipei 
    Călugăreanu, Irina (ASEM, 2020)
    Currently, the importance of teams as management tools is determined by the fact that they contribute to a greater involvement of employees in the business process, giving them a position of additional authority to increase ...
  • Managing natural resources in turbulent times 
    Ciobanu, Ghenadie; Georgescu, Raluca Iuliana; Balu, Olivia Florentina; Năstase, Gabriel; Lazăr, Valentin (ASEM, 2020)
    This research paper is developed as bildungsroman on the idea of natural resources used at its true value, achieving efficiency in consumption, efficacy in distribution and using as building blocks the process behind the ...
  • Considering risks associated with employees 'working conditions 
    Cotelnic, Ala; Scarlat, Constantin (ASEM, 2020)
    Starting from the major importance of the human resources of the organization to ensure the efficiency of its activity, in the present article we tried to highlight the risks to which the employee is subjected by performing ...
  • Implementarea tehnologiilor inovaţionale – premisă a eficientizării producţiei agricole 
    Dombrovschi, Ina (ASEM, 2020-03)
    Principalul mijloc de valorificare a noilor soluţii tehnologice, obţinute prin efortul de cercetare ştiinţifică, constă în modernizarea procesului de producţie şi a produselor. Înlocuirea tehnologiilor abso-lute cu altele ...
  • Impactul procesului de inovare asupra strategiilor și politicilor de dezvoltare durabilă 
    Popa, Valentin; Cara, Elena (ASEM, 2020-03)
    Astăzi există o strategie predominantă bazată pe competitivitate și durabilitate, care este împărtășită de către națiuni, orga-nizații internaționale și companii din în-treaga lume. Adică există o partajare, înțe-legând ...
  • Analiza comparativă a eficienţei economice a utilizării nutrienţilor în sistemele convenţional şi conservativ de lucrare a solului 
    Baltag, Grigore (ASEM, 2020-03)
    Este greu astăzi să convingi un fer-mier de a trece la o nouă tehnologie ne-cunoscută, dacă nu există calcule ale ratei de rentabilitate comercială, calcule care argumentează raționamentul economic al acesteia. În prezentul ...
  • Digitalizarea – element cheie de atingere cu succes a obiectivelor de business 
    Zatîc, Iuliana (ASEM, 2020-06)
    The development of modern society can not be separated from the application of information technologies, which are present in almost all spheres of activity of the population, organizations, central and local public ...
  • Factori determinanți ai comportamentului antreprenorial în cazul tinerilor 
    Boaghe, Daniela (ASEM, 2020-06)
    Entrepreneurship is a potential way of integrating young people into the labour market which include the pursuit of opportunities and behaviour beyond resources controlled and limited. In contemporary society, the opening ...
  • Antiglobal movement in branding 
    Ceala, Arina (ASEM, 2020-06)
    The largest brands and corporations are one aspect of the struggle of antiglobalists. Brands and their creators are accused of manipulating desires, adversely affecting children, destroying nature, using financial and ...

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