Browsing 2.Articole by Title

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  • Producerea de parfumuri ca parte a industriilor creative: impactul său economic global și local 
    Benea-Popușoi, Elina; Jilca, Amalia (ASEM, 2022-09)
    În lucrare am examinat producerea de parfumuri ca parte a industriilor creative și evoluția acesteia. Am investigat mizele economice internaționale ale producerii de parfumuri, arătând că exporturile globale de parfumuri ...
  • Produse de patiserie pentru persoanele cu diabet zaharat 
    Calmâș, Valentina; Fedorciucova, Svetlana (ASEM, 2021-11)
    Currently in the Republic of Moldova patients with diabetes represent about 4.51% of the country's population. The local enterprises produce a very small assortment of confectionery-pastry products for the patients of ...
  • Proiect de marketing pentru lansarea unei afaceri in domeniul serviciilor (transport) 
    Covaliscaia, Maria (ASEM, 2020-06)
    Many new and established transportation companies are already in the market. New company should be ready for all difficulties and to know how to solve it. Is never not easy to survive in a competitive market and it’s also ...
  • Project cost management through PMBOK 
    Șavga, Ghenadie; Șavga, Larisa (ASEM, 2020)
    The article highlights the importance of the cost management for the success of projects and organizations, respectively. Through the comparative approach it is demonstrated that cost is one of the key elements of modern ...
  • Project Risk Management through PMBOK 
    Șavga, Ghenadie; Șavga, Larisa; Țurcanu, Gheorghe (ASEM, 2023-09)
    The article highlights the importance of risk management for the success of projects and organizations, respectively. Project complexity, technological uncertainty, product innovation, cadence, or progress monitoring are ...
  • Project scope management through PMBOK 
    Șavga, Ghenadie; Șavga, Larisa (ASEM, 2022)
    The article highlights the importance of the scope management for the success of projects and organizations, respectively. The scope/results/objectives are the important key elements of modern project management methodologies, ...
  • Promoting exports and marketing them at the level of Romania 
    Popescu, Maria Loredana; Buzoianu, Ovidiu Andrei Cristian; Diaconu, Amelia; Rusalca Velicu, Elena (ASEM, 2019-09)
    The competition between countries, regions, groups of companies and individual companies is becoming increasingly complex, coming to globalization and trade liberalization. Constraints at the competitive level for companies, ...
  • Promovarea destinației turistice prin intermediul brandului turistic de țară 
    Platon, Nicolae (ASEM, 2019-03)
    În decursul timpului, mărcile comerciale (brandul) au ajuns să fie asociate cu posibilitatea obținerii unui anumit prestigiu, la început doar în cazul produsului promovat, iar apoi chiar și pentru țările de destinație ...
  • Promovarea industriilor creative ca factor cheie în creşterea economică şi crearea locurilor de muncă 
    Solcan, Angela; Damaschin, Mariana (ASEM, 2018-09)
    In contemporary world, is growing the importance of creative industries like a part of creative economies of countries. This research provides empirical evidence that the creative industries are among the most dynamic ...
  • Prospective directions of development of the national innovative system of Ukraine 
    Николенко, Тамара (ASEM, 2021-03)
    At the present stage of the development of the world economy, innovations and the latest technologies are not only decisive for the economic growth of countries, but also serve as indicators of the level of economic ...
  • Protection of information at the enterprise in conditions of competition 
    Rybalchenko, Lyudmyla; Kosychenko, Oleksandr; Ryzhkov, Eduard (ASEM, 2022-06)
    The information development of society is becoming more and more attractive every year for registration and communication on social networks, as well as for working with information resources, where there is a need to place ...
  • Protection of the citizens’ rights in terms of informatization issues in the conditions of digital transformations 
    Rybalchenko, Lyudmyla (ASEM, 2023-03)
    Digital space is an integral part of the state and society. This indicates the necessity of its guaranteed protection. Significant increase of the dependence of the country from the information technologies and willingness ...
  • Protecţia mediului şi deşeurile 
    Angheluţă, Petrică Sorin; Mitriță, Marcela; Badea, Carmen Georgiana; Burcea, Ştefan Gabriel (ASEM, 2018-09)
    Rural tourism has experienced a spectacular evolution in the last decade, both in terms of supply and demand, under the influence of many factors. The Republic of Moldova, rightly considered to be a corner of the river, ...
  • Provocări ale managementului lanțului de aprovizionare 
    Galanton, Natalia (Editura ASEM, 2017-09)
    În acest articol, sunt evidențiate caracteristicile de bază ale lanțului de aprovizionare, specifice schimbărilor în mediul de activitate al firmelor la începutul secolului XXI. Activitățile lanțului de aprovizionare ...
  • Provocări ale resursei umane şi managementului resursei umane 
    Cotelnic, Ala; Scarlat, Constantin (ASEM, 2020-09)
    Articolul în cauză are drept scop evidențierea importanței pe care o are resursa umană în cadrul unei organizații. În acest sens, sunt analizate evoluția conceptelor, preponderent, cel de personal și resursă umană, precum ...
  • Provocări vizând sistemul ierarhic în managementul organizației 
    Lupan, Carolina; Chirilov, Ionela (ASEM, 2021-04)
    Le but de la recherche sur les «Défis du système hiérarchique dans la gestion de l'organisation» est de déterminer à quoi doit faire face le management contemporain et quelles méthodes sont actuellement mises en oeuvre par ...
  • Public debt management in the system of country’s debt security ensuring 
    Chentukov, Yurii; Marena, Tetyana (ASEM, 2021-03)
    The relevance of this study is related to the growing importance of reasoning the recommendations for the development of a balanced debt policy in accordance with the real state of public debt and the implementation of ...
  • Puterea ca metodă de influențare a procesului de negociere comercială în businessul touristic 
    Platon, Nicolae; Juraveli, Tatiana (ASEM, 2022)
    Orice proces de negociere presupune existența unor părți distincte, a unui obiect al negocierii și a unui anumit context. Partenerii în negociere se află într-un anumit raport de forțe, una sau alta dintre părți putând să ...
  • Pиски малого и среднего бизнеса в условиях пандемии 
    Bogaci, Arina (ASEM, 2021-04)
    The article examines the concept of "risk" and its impact on enterprises abroad and in the Republic of Moldova in the context of the COVID-19 pandemic, ways of getting out of the crisis situation and identifying measures ...
  • Quality management in conducting an audit of financial statements 
    Lapițkaia, Liudmila (ASEM, 2021-11)
    The International Auditing and Assurance Standards Board (IAASB) has finalized new standards for audit quality control, one of which discloses the provisions of quality management in auditing financial statements. The ...

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