Abstract:
This article aims to highlight the theoretical aspects regarding the quality of the product. Also, we will analyze the main aspects and particularities of the building as a product and explain the influence that the quality has on the purchasing decision. JEL: M 30, M 31, M 37, L 15, L 74.
Description:
ROTARU, Olesea. Calitatea imobilului – un element important în luarea deciziei de cumpărare = Property quality - an important element in making the purchase decision. In: Sustenabilitatea: îmbunătățirea produselor destinate consumatorilor și planetei [online]: simp. șt.-practic dedicat Zilei mondiale a calităţii, ed. a 7-a, 11 noiembrie 2021. Chişinău: ASEM, 2021, pp. 145-150. e-ISBN 978-9975-155-58-8.
